Yes, affiliate links are backlinks and they can work for or against you when it comes to SEO. This is because they are a link from one site to your website, and any link that points towards your website is technically a backlink. But not every backlink passes SEO value, and that is where the […]
Affiliate Links are Backlinks for SEO, But Bad Ones. Read More »
I’ve had the unique experience of making full URL and brand migrations for multiple companies (including nine figure ones). The larger ones are different than a smaller brand because there’s more moving parts, and at least one was in a regulated industry adding to the complexity. But in each instance we maintained or grew SEO
How to Migrate a URL to a New Domain for SEO Read More »
I was asked to write this post about 8 or 9 months ago for a conference blog, but they never published it so I decided to publish here. It is in response to a question they keep getting asked, but in different forms. Attendees ask how Google in particular uses domain rank, domain authority, toxicity
DR & DA Aren’t a Google Factor for SEO – Here’s Why Read More »
Scholarship and grant link building is a tactic that stems from an old myth that .edu and .gov backlinks are more valuable than others. This idea formed because an earned link from these sites is harder to get as you have to be an accredited school or government agency to buy these TLDs (top level
Scholarship Link Building is a Bad Idea, Be Careful. Read More »
This case study is unique. All but two of our SEO clients gained traffic and exposure during the September 2023 helpful content update, (We don’t list SEO clients on our site, even if we do affiliate or digital strategy for them.) Although each SEO strategy is unique to the client’s needs, over the summer half
Case Study: How Our Client Gained During HCU September 2023 Read More »
In high competition spaces like finance, disease, gambling, and adult entertainment, every aspect of your website matters. Especially if your site is technically sound from a rendering standpoint and you have every “high-quality” backlink available. Small things like a trailing slash on a canonical link when your URL structure doesn’t match, or sitemap links that
SEO Case Study – Increasing Plateaued Traffic in Competitive Spaces Read More »
