are your affiliates adding value

Are Your Affiliates Adding Value – Part 8 – Share a Sale Can Help!

I haven’t added to my series of posts on Are Your Affiliates Adding Value for a while.  It isn’t because of a lack of content, it’s because I have a million other things I want to write about.  However, Share a Sale released a new piece of their transaction reports that is now active in […]

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Is Your Affiliate Program Adding Value – Part 5 – Cashback & Loyalty Sites

Loyalty and Cashback sites get a horrible wrap because of the heavy use of adware with some of the largest and some of the smaller ones, fraudulent orders and a lack of perceived value from them.  The reality is that with loyalty and cashback sites there is a definite possibility that you will end up

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Is Your Affiliate Program Adding Value – Part 4 – Managers & OPMs

One of the things that many companies forget about is that it isn’t just the Affiliates which could be taking advantage of them.  A lot of times it is the Affiliate Manager or Outsourced Program Manager (OPM).  Often times the company hired someone or a company who thought they were or pretended that they were

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