{"@context":"https:\/\/schema.org\/","@type":"CollectionPage","@id":"https:\/\/www.adamriemer.me\/category\/affiliate-marketing\/#CollectionPage","headline":"Affiliate Marketing Category","description":"","url":"https:\/\/www.adamriemer.me\/category\/affiliate-marketing\/","hasPart":[{"@type":"BlogPosting","@id":"https:\/\/www.adamriemer.me\/affiliate-marketing\/a-potential-seo-gain-from-affiliate-browsers\/","headline":"A Potential SEO Gain from Affiliate Browsers","url":"https:\/\/www.adamriemer.me\/affiliate-marketing\/a-potential-seo-gain-from-affiliate-browsers\/","datePublished":"2024-11-25","dateModified":"2024-11-25","mainEntityOfPage":"https:\/\/www.adamriemer.me\/affiliate-marketing\/a-potential-seo-gain-from-affiliate-browsers\/","author":{"@type":"Person","@id":"https:\/\/www.adamriemer.me\/author\/adamriemer\/#Person","name":"Adam Riemer","url":"https:\/\/www.adamriemer.me\/author\/adamriemer\/","identifier":2,"description":"Adam Riemer<\/a> is a two-time Affiliate Summit Pinnacle Award winner and marketing veteran who has appeared in the NYTimes.com, Forbes, SearchEngineJournal, MarketingLand, Feedfront and more for his knowledge and experience in affiliate marketing, SEO, PPC, monetization strategy and conversion rate optimization. With more than 15 years of experience, he's ready to help you with your marketing needs.","image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/fda62f751f2a6c2ec2b079fedff69720852e4a65633212ffb11832454c29160a?s=96&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/fda62f751f2a6c2ec2b079fedff69720852e4a65633212ffb11832454c29160a?s=96&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"Adam Riemer Marketing, LLC.","logo":{"@type":"ImageObject","@id":"https:\/\/www.adamriemer.me\/wp-content\/uploads\/2017\/10\/arm-logo-2.jpg","url":"https:\/\/www.adamriemer.me\/wp-content\/uploads\/2017\/10\/arm-logo-2.jpg","width":600,"height":60}},"image":{"@type":"ImageObject","@id":"https:\/\/www.adamriemer.me\/wp-content\/uploads\/2024\/11\/Affiliate-Browser-Extensions-May-Boost-SEO-and-Ranking-Positions-scaled.jpg","url":"https:\/\/www.adamriemer.me\/wp-content\/uploads\/2024\/11\/Affiliate-Browser-Extensions-May-Boost-SEO-and-Ranking-Positions-scaled.jpg","height":1200,"width":1643},"keywords":null,"commentCount":"6","comment":[{"@type":"Comment","@id":"https:\/\/www.adamriemer.me\/affiliate-marketing\/a-potential-seo-gain-from-affiliate-browsers\/#Comment1","dateCreated":"2024-12-21 20:35:08","description":"Great question! It depends what the goal of the affiliate program is. I have not seen any substantial lift in revenue from allowing browser extensions that activate on a merchant's website when testing, so we educate our clients and test more when they want to. None of our current clients work with them because there was no lift in revenue or conversions. If the goal of the program is to simply show sales and not if they add value, bring in revenue, or are profitable you don't have to worry. \n\nUsers love the coupons and cashback (myself included as I am an active user of one), but the test is if they still shop when you remove the incentives. From what we've seen with our tests they do still shop and the company is now more profitable when they're removed because they're not paying out commissions and reducing margins further with network fees.","author":{"@type":"Person","name":"Adam Riemer","url":"https:\/\/www.adamriemer.me"}},{"@type":"Comment","@id":"https:\/\/www.adamriemer.me\/affiliate-marketing\/a-potential-seo-gain-from-affiliate-browsers\/#Comment2","dateCreated":"2024-12-21 18:39:34","description":"Great article, Adam! Your insights into the potential SEO benefits of affiliate browsers are truly enlightening. It's clear you have a deep understanding of both affiliate marketing and SEO, and I appreciate the thorough analysis you've provided.\r\n\r\nOne question I had while reading: How do you think the integration of affiliate browsers might impact the user experience on the website? Are there any particular best practices you would recommend to ensure that the use of affiliate browsers enhances rather than detracts from the user experience?\r\n\r\nThanks again for sharing your expertise!","author":{"@type":"Person","name":"iGamingB2B","url":""}},{"@type":"Comment","@id":"https:\/\/www.adamriemer.me\/affiliate-marketing\/a-potential-seo-gain-from-affiliate-browsers\/#Comment3","dateCreated":"2024-12-02 20:31:17","description":"That would be awesome and thank you! :-) I had two other readers reach out and one says she has a client that would likely be open to testing. Really excited to see if it is able to happen. If they go for it and they let me share the test I'll absolutely post it.","author":{"@type":"Person","name":"Adam Riemer","url":"https:\/\/www.adamriemer.me"}},{"@type":"Comment","@id":"https:\/\/www.adamriemer.me\/affiliate-marketing\/a-potential-seo-gain-from-affiliate-browsers\/#Comment4","dateCreated":"2024-12-02 20:15:05","description":"I got it; thanks for clarifying! I think your theory makes a lot of sense, then. I'll keep a pulse on it on my end, too, and circle back if I find anything conclusive. :)","author":{"@type":"Person","name":"Amanda","url":""}},{"@type":"Comment","@id":"https:\/\/www.adamriemer.me\/affiliate-marketing\/a-potential-seo-gain-from-affiliate-browsers\/#Comment5","dateCreated":"2024-12-02 15:46:07","description":"Hi Amanda,\n\nThank you for reading and the detailed comment. It's great to meet you too!\n\nThe results I shared have nothing to do with a recent update by Google, but I do understand why many people feel this way with some of the recent updates. I could use examples from a couple years ago and it is the same thing.\n\nFor Navboost, yes that is exactly what I am saying. If there is a ranking lower on the page and it keeps getting clicks because the click is incentivized and Google isn't aware of the incentivization, this is what would trigger it to go higher and secure the higher position.\n\nThe other place we disagree is embedding it into the algorithm. These are two completely separate things. The browser extensions exist on browsers and are likely not being tracked by the algorithm making them an untracked or unknown outlier. Because of the amount of them, they create a signal as they get used generating something Google is likely unaware of. If Navboost is a thing and impacts search results on larger queries, this absolutely could be a way to influence it. If navboost has a large impact on SERPs then this would not be something small. If navboost is minor, this is a small thing. But it is a theory only. No way for any of us to know for sure.","author":{"@type":"Person","name":"Adam Riemer","url":"https:\/\/www.adamriemer.me"}},{"@type":"Comment","@id":"https:\/\/www.adamriemer.me\/affiliate-marketing\/a-potential-seo-gain-from-affiliate-browsers\/#Comment6","dateCreated":"2024-12-02 15:17:48","description":"Hey Adam,\r\n\r\nBrand strategist here with a heavy SEO background. I love this theory and think it's worth tracking.\r\n\r\nHowever, I just wanted to let you know that the examples you shared are all direct results of Google's latest Core and Algorithm updates. These types of changes are happening regardless of whether a site has an affiliate extension instance or not. For example, Google prioritized varied domains in branded keyword terms, placing eBay and other resellers on page 1 and demoting the 2nd, 3rd, 4th branded results that would usually show up there.\r\n\r\nAdditionally, Navboost has been mainly used to tell Google whether the user finds the page listed in the SERP results useful after clicking through from the search results. That way, Google can know whether the page is actually helpful to users or if the search result should show something else.\r\n\r\nEstablishing this type of tracking on browser extensions would be hard because the code for it would need to be embedded from the algorithm into the extension, something Google didn't want to do when it had to keep this a secret. So, I'm not saying it isn't happening; I'm just saying it is difficult to happen, and even if it did, the impact would be small.\r\n\r\nHope that helps!","author":{"@type":"Person","name":"Amanda","url":""}}]},{"@type":"BlogPosting","@id":"https:\/\/www.adamriemer.me\/affiliate-marketing\/programs\/review-affiliates-are-both-top-and-bottom-funnel\/","headline":"Review Affiliates Are Both Top and Bottom Funnel","url":"https:\/\/www.adamriemer.me\/affiliate-marketing\/programs\/review-affiliates-are-both-top-and-bottom-funnel\/","datePublished":"2024-11-18","dateModified":"2024-11-18","mainEntityOfPage":"https:\/\/www.adamriemer.me\/affiliate-marketing\/programs\/review-affiliates-are-both-top-and-bottom-funnel\/","author":{"@type":"Person","@id":"https:\/\/www.adamriemer.me\/author\/adamriemer\/#Person","name":"Adam Riemer","url":"https:\/\/www.adamriemer.me\/author\/adamriemer\/","identifier":2,"description":"Adam Riemer<\/a> is a two-time Affiliate Summit Pinnacle Award winner and marketing veteran who has appeared in the NYTimes.com, Forbes, SearchEngineJournal, MarketingLand, Feedfront and more for his knowledge and experience in affiliate marketing, SEO, PPC, monetization strategy and conversion rate optimization. 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With more than 15 years of experience, he's ready to help you with your marketing needs.","image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/fda62f751f2a6c2ec2b079fedff69720852e4a65633212ffb11832454c29160a?s=96&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/fda62f751f2a6c2ec2b079fedff69720852e4a65633212ffb11832454c29160a?s=96&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"Adam Riemer Marketing, LLC.","logo":{"@type":"ImageObject","@id":"https:\/\/www.adamriemer.me\/wp-content\/uploads\/2017\/10\/arm-logo-2.jpg","url":"https:\/\/www.adamriemer.me\/wp-content\/uploads\/2017\/10\/arm-logo-2.jpg","width":600,"height":60}},"image":{"@type":"ImageObject","@id":"https:\/\/www.adamriemer.me\/wp-content\/uploads\/2024\/11\/Affiliate-Managers-Should-Not-Share-Examples-of-What-Works-scaled.jpg","url":"https:\/\/www.adamriemer.me\/wp-content\/uploads\/2024\/11\/Affiliate-Managers-Should-Not-Share-Examples-of-What-Works-scaled.jpg","height":1200,"width":1661},"keywords":null},{"@type":"BlogPosting","@id":"https:\/\/www.adamriemer.me\/social-media\/the-4-types-of-high-value-influencers-and-how-to-engage\/","headline":"The 4 Types of High Value Influencers, and How to Engage","url":"https:\/\/www.adamriemer.me\/social-media\/the-4-types-of-high-value-influencers-and-how-to-engage\/","datePublished":"2024-10-01","dateModified":"2024-09-30","mainEntityOfPage":"https:\/\/www.adamriemer.me\/social-media\/the-4-types-of-high-value-influencers-and-how-to-engage\/","author":{"@type":"Person","@id":"https:\/\/www.adamriemer.me\/author\/adamriemer\/#Person","name":"Adam Riemer","url":"https:\/\/www.adamriemer.me\/author\/adamriemer\/","identifier":2,"description":"Adam Riemer<\/a> is a two-time Affiliate Summit Pinnacle Award winner and marketing veteran who has appeared in the NYTimes.com, Forbes, SearchEngineJournal, MarketingLand, Feedfront and more for his knowledge and experience in affiliate marketing, SEO, PPC, monetization strategy and conversion rate optimization. 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With more than 15 years of experience, he's ready to help you with your marketing needs.","image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/fda62f751f2a6c2ec2b079fedff69720852e4a65633212ffb11832454c29160a?s=96&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/fda62f751f2a6c2ec2b079fedff69720852e4a65633212ffb11832454c29160a?s=96&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"Adam Riemer Marketing, LLC.","logo":{"@type":"ImageObject","@id":"https:\/\/www.adamriemer.me\/wp-content\/uploads\/2017\/10\/arm-logo-2.jpg","url":"https:\/\/www.adamriemer.me\/wp-content\/uploads\/2017\/10\/arm-logo-2.jpg","width":600,"height":60}},"image":{"@type":"ImageObject","@id":"https:\/\/www.adamriemer.me\/wp-content\/uploads\/2024\/09\/Featured-Images-Matter-for-Traffic-and-UX-Not-Only-SEO-scaled.jpg","url":"https:\/\/www.adamriemer.me\/wp-content\/uploads\/2024\/09\/Featured-Images-Matter-for-Traffic-and-UX-Not-Only-SEO-scaled.jpg","height":1200,"width":1880},"keywords":null,"commentCount":"4","comment":[{"@type":"Comment","@id":"https:\/\/www.adamriemer.me\/digital-marketing\/featured-images-matter-for-traffic-and-ux-not-only-seo\/#Comment1","dateCreated":"2024-09-26 09:40:07","description":"No problem, you actually set off a reminder to check this folder lol. I had some comments waiting a couple years. Decided to delete them because they might not be relevant or the people may not be around anymore. Needed someone to say \"hey, get back to work\" lol. So thank you too!","author":{"@type":"Person","name":"Adam Riemer","url":"https:\/\/www.adamriemer.me"}},{"@type":"Comment","@id":"https:\/\/www.adamriemer.me\/digital-marketing\/featured-images-matter-for-traffic-and-ux-not-only-seo\/#Comment2","dateCreated":"2024-09-26 09:38:00","description":"Thank you Adam foir taking the time to respond to my questions. The advice, as always, is on point.","author":{"@type":"Person","name":"Gail Kingswell Trueman","url":"http:\/\/1lg.com"}},{"@type":"Comment","@id":"https:\/\/www.adamriemer.me\/digital-marketing\/featured-images-matter-for-traffic-and-ux-not-only-seo\/#Comment3","dateCreated":"2024-09-18 08:35:59","description":"Just my opinion, but background images are just there to be pretty and they don't serve a purpose or help the user. If they're sitewide then name them accordingly for the design element as they aren't part of a page or topic. If they are to emphasize and make a page important, name them for the topic of the page and include the proper tagging like alt text and descriptions. Will make it easier for other developers to find and modify as well.\n\nThe second question is unfortunately not answerable because Google does what it wants. The best you can do is follow best practices and make sure the images are findable, readable, sized and served correctly. You can do everything right and Google may still ignore and not display them. Same goes with logos and favicons. Sorry I don't have a better answer for you on that one.","author":{"@type":"Person","name":"Adam Riemer","url":"https:\/\/www.adamriemer.me"}},{"@type":"Comment","@id":"https:\/\/www.adamriemer.me\/digital-marketing\/featured-images-matter-for-traffic-and-ux-not-only-seo\/#Comment4","dateCreated":"2024-09-18 08:27:22","description":"Good information. Thanks. But...\r\n\r\nWhat advice do you have for using background images? Many site header images are coded as backgrounds and not just <img src="... and my understanding is that background images should not have image alts and titles \/ descriptions - although i personally do add alts to the html, even if they are not recognised for SEO purposes. \r\n\r\nAnother question I have is, how do i ensure that Google adds a thumbnail image to the right of my organic website SERP result - i see some sites have them and others don't. I have a client who I manged to get these thumbnails to show but have no idea how I can control which one Google uses. Any advice here?","author":{"@type":"Person","name":"Gail Kingswell Trueman","url":"https:\/\/www.1lg.com"}}]},{"@type":"BlogPosting","@id":"https:\/\/www.adamriemer.me\/digital-marketing\/2-unique-datapoints-for-2024-fall-and-holiday-planning\/","headline":"2 Unique Datapoints for 2024 Fall and Holiday Planning","url":"https:\/\/www.adamriemer.me\/digital-marketing\/2-unique-datapoints-for-2024-fall-and-holiday-planning\/","datePublished":"2024-06-25","dateModified":"2024-06-25","mainEntityOfPage":"https:\/\/www.adamriemer.me\/digital-marketing\/2-unique-datapoints-for-2024-fall-and-holiday-planning\/","author":{"@type":"Person","@id":"https:\/\/www.adamriemer.me\/author\/adamriemer\/#Person","name":"Adam Riemer","url":"https:\/\/www.adamriemer.me\/author\/adamriemer\/","identifier":2,"description":"Adam Riemer<\/a> is a two-time Affiliate Summit Pinnacle Award winner and marketing veteran who has appeared in the NYTimes.com, Forbes, SearchEngineJournal, MarketingLand, Feedfront and more for his knowledge and experience in affiliate marketing, SEO, PPC, monetization strategy and conversion rate optimization. With more than 15 years of experience, he's ready to help you with your marketing needs.","image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/fda62f751f2a6c2ec2b079fedff69720852e4a65633212ffb11832454c29160a?s=96&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/fda62f751f2a6c2ec2b079fedff69720852e4a65633212ffb11832454c29160a?s=96&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"Adam Riemer Marketing, LLC.","logo":{"@type":"ImageObject","@id":"https:\/\/www.adamriemer.me\/wp-content\/uploads\/2017\/10\/arm-logo-2.jpg","url":"https:\/\/www.adamriemer.me\/wp-content\/uploads\/2017\/10\/arm-logo-2.jpg","width":600,"height":60}},"image":{"@type":"ImageObject","@id":"https:\/\/www.adamriemer.me\/wp-content\/uploads\/2024\/06\/2024-holiday-marketing-strategy-guide-1-scaled.jpg","url":"https:\/\/www.adamriemer.me\/wp-content\/uploads\/2024\/06\/2024-holiday-marketing-strategy-guide-1-scaled.jpg","height":1109,"width":1920},"keywords":null}]}