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Never rely on one alone, or you always have to worry about them pulling it out from under you.","author":{"@type":"Person","name":"Adam Riemer","url":"https:\/\/www.adamriemer.me"}},{"@type":"Comment","@id":"https:\/\/www.adamriemer.me\/affiliate-marketing\/the-new-google-changes-are-good-for-affiliates-not-bad\/#Comment2","dateCreated":"2023-07-26 22:52:58","description":"Thanks for the dose of hopeful optimism, but Google's unstated business goal is to have you never leave Google, and there's no real reason to believe that's suddenly changed...\r\n\r\nYes, \"they\u2019re actively showing thumbnails with the source and website\" in the new layout \u2013 but of course Google already does that today. However, in the new AI-centered interface, the scraped content\/excerpts are much longer &amp; larger, and the source website links fade down to the bottom as background references. Ultimately, fewer people are likely to click on those external links than searchers do in today's interface.\r\n\r\nA study in 2020 showed that two thirds (!!) of Google searches now end without users clicking on a single result, and this percentage has only increased over the years:\r\n\r\n\"Google's results page is becoming increasingly complex and offering users more information. Until a few years ago, the only options were to click on an organic search result or a paid ad. But now, non-click searches are the majority.\"\r\n\r\nAgain, there seems no compelling reason to believe that this will change with the new interface, which offers still more information on the Google page itself, including the ability to ask followup questions \u2013 all without leaving Google.\r\n\r\nWatch \"Tech Monopolies: Last Week Tonight with John Oliver (HBO)\" for a deeper dive on this problem.","author":{"@type":"Person","name":"JBR","url":""}},{"@type":"Comment","@id":"https:\/\/www.adamriemer.me\/affiliate-marketing\/the-new-google-changes-are-good-for-affiliates-not-bad\/#Comment3","dateCreated":"2023-05-19 06:12:32","description":"Thank you for reading Callie.  Always great to hear from you!","author":{"@type":"Person","name":"Adam Riemer","url":"https:\/\/www.adamriemer.me"}},{"@type":"Comment","@id":"https:\/\/www.adamriemer.me\/affiliate-marketing\/the-new-google-changes-are-good-for-affiliates-not-bad\/#Comment4","dateCreated":"2023-05-19 06:09:10","description":"Cracking article, easy to digest. Thanks!","author":{"@type":"Person","name":"Callie","url":"http:\/\/blueorchiddigital.com"}},{"@type":"Comment","@id":"https:\/\/www.adamriemer.me\/affiliate-marketing\/the-new-google-changes-are-good-for-affiliates-not-bad\/#Comment5","dateCreated":"2023-05-19 04:04:05","description":"Thanks Kimberly!  Appreciate you taking the time to read and comment.","author":{"@type":"Person","name":"Adam Riemer","url":"https:\/\/www.adamriemer.me"}},{"@type":"Comment","@id":"https:\/\/www.adamriemer.me\/affiliate-marketing\/the-new-google-changes-are-good-for-affiliates-not-bad\/#Comment6","dateCreated":"2023-05-19 00:18:43","description":"Another masterpiece sharing a wealth of knowledge. Thank you for the robust and informative read. This really is a pivotal moment for affiliates and smaller content creators. Looking forward to following more of these posts.","author":{"@type":"Person","name":"Kimberly","url":""}}]},{"@type":"BlogPosting","@id":"https:\/\/www.adamriemer.me\/digital-marketing\/user-intent-and-how-it-applies-to-all-marketing-channels\/","headline":"User Intent and How it Applies to All Marketing Channels","url":"https:\/\/www.adamriemer.me\/digital-marketing\/user-intent-and-how-it-applies-to-all-marketing-channels\/","datePublished":"2023-03-27","dateModified":"2023-03-29","mainEntityOfPage":"https:\/\/www.adamriemer.me\/digital-marketing\/user-intent-and-how-it-applies-to-all-marketing-channels\/","author":{"@type":"Person","@id":"https:\/\/www.adamriemer.me\/author\/adamriemer\/#Person","name":"Adam Riemer","url":"https:\/\/www.adamriemer.me\/author\/adamriemer\/","identifier":2,"description":"<a href=\"https:\/\/www.adamriemer.me\" title=\"adam riemer\">Adam Riemer<\/a> is a two-time Affiliate Summit Pinnacle Award winner and marketing veteran who has appeared in the NYTimes.com, Forbes, SearchEngineJournal, MarketingLand, Feedfront and more for his knowledge and experience in affiliate marketing, SEO, PPC, monetization strategy and conversion rate optimization. With more than 15 years of experience, he's ready to help you with your marketing needs.","image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/fda62f751f2a6c2ec2b079fedff69720852e4a65633212ffb11832454c29160a?s=96&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/fda62f751f2a6c2ec2b079fedff69720852e4a65633212ffb11832454c29160a?s=96&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"Adam Riemer Marketing, LLC.","logo":{"@type":"ImageObject","@id":"https:\/\/www.adamriemer.me\/wp-content\/uploads\/2017\/10\/arm-logo-2.jpg","url":"https:\/\/www.adamriemer.me\/wp-content\/uploads\/2017\/10\/arm-logo-2.jpg","width":600,"height":60}},"image":{"@type":"ImageObject","@id":"https:\/\/www.adamriemer.me\/wp-content\/uploads\/2023\/03\/user-intent-in-marketing-1-scaled.jpg","url":"https:\/\/www.adamriemer.me\/wp-content\/uploads\/2023\/03\/user-intent-in-marketing-1-scaled.jpg","height":1200,"width":1647},"keywords":null}]}