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Holiday spends and conversion rates dropping while costs rise but higher sales volumes.

Ok, here is a constant complaint Marketing Managers get from their higher ups, mainly when the higher ups pay attention to their numbers or actually want to know what is going on and why. It usually starts with the VP of Marketing asking why your costs are up and conversions are down, why aren’t we

Holiday spends and conversion rates dropping while costs rise but higher sales volumes. Read More »

Adding a phone number to your website homepage is a great idea!

Merchants and Online stores, adding phone numbers to your website homepages and in really visible places is a seriously good idea; especially if you want to raise your costs, agitate your Affiliates and reduce your online sales, not to mention distract the person from shopping online. Now I understand you don’t want to miss a

Adding a phone number to your website homepage is a great idea! Read More »

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