Affiliate Marketing

Is Your Affiliate Program Adding Value – Part 5 – Cashback & Loyalty Sites

Loyalty and Cashback sites get a horrible wrap because of the heavy use of adware with some of the largest and some of the smaller ones, fraudulent orders and a lack of perceived value from them.  The reality is that with loyalty and cashback sites there is a definite possibility that you will end up […]

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Is Your Affiliate program Adding Value – Part 3 – Adware

Before you read this, please understand that this is only my opinion.  Networks and Adware Affiliates will disagree and argue out the other direction so please judge for yourself and form your own opinions on this topic and these types of Affiliates. So the very controversial subject of adware is here.  Before we go into

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Does Your Affiliate Program Add Value – Part 2 – Trademark Bidders

So in the second part of my series, Does Your Affiliate Program Add Value, I want to cover Trademark Bidders.  They are those people that “only want to poach off of people who are already your customers, have seen your ads or are in your shopping carts but leaving to look for a coupon”….so can

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Does Your Affiliate Program Add Value – Part 1 – Traffic Patterns

One thing that many merchants with Affiliate programs wonder is if their Affiliate program is actually adding value.  There are tons of things to think about like coupon sites (remember that not all coupon sites are bad) that only send sales from people leaving your site when they see your coupon code box and search

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The Different Types of Affiliates and Why You Should or Should Not Work With Them

There are a ton of different types of Affiliates out there and many people think to approve them all in.  Companies who are new to Affiliate Marketing usually don’t think about why they should or should not work with particular types of Affiliates.  The reality is that not all Affiliates are good to have in

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If You Thought Q4 Was Profitable, Here are 3 Niches to Promote for Q1

With Coupon Sites and many Affiliates rushing around like crazy because of Q4, some Affiliates who have thought ahead and done their prep work are getting ready for a less competitive and equally as profitable Q1 season.  Because most companies are stressing out and overworking during the Q4 shopping season, they burn out after New

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