Advanced link building is about keeping things topically relevant to your core products and services if you have customers, or content if you’re a publisher and need readers or subscribers, and acquiring quality backlinks at scale with minimal outreach. The links will occur on sites where your audience reads and engages, and the reason they’re […]
Pay People to Do Something: An Advanced Link Building Strategy Read More »
Featured images have always been important for getting traffic and not just SEO. Social media is visual, affiliate websites need to attract attention to calls to action just like publisher, YouTube has thumbnails, and emails have to be relatable. Image optimization shouldn’t be up for debate if the goal of your company is to make
Featured Images Matter for Traffic and UX, Not Only SEO Read More »
It is ok to have two separate pages on your website focus on the same keyword phrase in some situations. Modern SEO is about the topic and intent of the page, not the specific phrase. But that doesn’t mean you should keyword stuff and create multiple versions of a page, it means focus on the
It’s Ok to Have Two SEO Pages Focused on the Same Phrase Read More »
There is a common belief that SEO friendly content pages should explain what something is. This stems from SEO rumors like needing to use “people also ask”, repetitions of “topically relevant keywords”, and hitting “minimum word counts”. When doing SEO recoveries and growth campaigns, deleting the headers and explanations of “what XYZ is” this is
Website Pages Don’t Need to Explain What Something Is Read More »
Over the last few months multiple travel, sports, and other niche owners have reached out because Google wiped their traffic. This post isn’t about the reasons why Google may have wiped them, its about what they could have done differently when Google was sending them traffic. As a marketing strategist and affiliate manager, my job
How Niche Sites Thrive Without Google & Make Money Read More »
When a company loses SEO traffic, you hear they are dying or got decimated; when it is organic social media you hear about taking a dive or a hit. SEO traffic is more valuable from a direct ROI and new customer acquisition standpoint than organic social media. Before my social media subscribers get upset, read
Why Google Traffic is More Appealing Than Social Media Read More »
