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4 Ways to Use ChatGPT or LLMs for Newsletters

4 Ways to Use ChatGPT or LLMs for Newsletters

  If you’re a publisher, affiliate, ecommerce shop, or lead gen company and you send a newsletter, LLMs like ChatGPT, Perplexity, or Claude may be able to help you optimize them.  This includes informative ones, email blasts for deals and sales, product announcements, and hybrid mixes.  Just make sure your accounts are secure, the data […]

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explaining what something is does not make content seo friendly

Website Pages Don’t Need to Explain What Something Is

There is a common belief that SEO friendly content pages should explain what something is.  This stems from SEO rumors like needing to use “people also ask”, repetitions of “topically relevant keywords”, and hitting “minimum word counts”.  When doing SEO recoveries and growth campaigns, deleting the headers and explanations of “what XYZ is” this is

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How Niche Sites Can Thrive Without Google & Make Money

How Niche Sites Thrive Without Google & Make Money

Over the last few months multiple travel, sports, and other niche owners have reached out because Google wiped their traffic. This post isn’t about the reasons why Google may have wiped them, its about what they could have done differently when Google was sending them traffic. As a marketing strategist and affiliate manager, my job

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Why Google SEO Traffic is More Appealing Than Social Media

Why Google Traffic is More Appealing Than Social Media

When a company loses SEO traffic, you hear they are dying or got decimated; when it is organic social media you hear about taking a dive or a hit.  SEO traffic is  more valuable from a direct ROI and new customer acquisition standpoint than organic social media.  Before my social media subscribers get upset, read

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