Did your average position in Google Search Console drop? Chances are it is a very good thing, especially if traffic remained the same or increased. The big exception to this is when you accidently remove canonical links, mess up a meta robot or cause pages that shouldn’t be indexed to get indexed. But for the …
Average Position Dropping in GSC is a Good Thing! Here’s Why. Read More »
A common myth in SEO is that you need a minimum word count to get better SEO and increase traffic. This is not true. Words are only a part of SEO. Words define the context of the section and the topic of the page. Words have to be combined with proper code including H tags, …
More Words Does Not Mean More Traffic or Better SEO Read More »
Getting major media coverage is really easy. It doesn’t matter which niche your in. The trick is to not spam, mass mail or share a press release. Instead pitch the journalist by showing the person that you read their content and how the writer’s article benefited you. From there you just need to make sure …
How to Pitch a Journalist and Get Coverage in 6 Easy Steps Read More »
If you’re wondering why your FAQs aren’t getting exposure for “People also ask” search results, and why customers aren’t engaging (if they read them), I’m here to help. In almost all cases I have seen the solution to having your content show up in “People also ask” does not rely in schema or page speed …
Good copy above your product grids can reduce costs, increase conversions and add to the user experience. This is true even though that same copy sometimes pushes products below the fold. So how do you have a conversation with branding, design, UX, paid search and operations to get them on board with adding copy above …
How Copy Above Product Grids Increases Ecommerce Conversions Read More »
This post will teach you one of my favorite SEO tips. I use this for clients and affiliates that want to show up for highly competitive phrases who also cannot compete against big brands with more authority. This strategy is not going after low hanging fruit, it is about using the search interface in a …
How to Easily Rank for Big Search Terms in Google Read More »
