SEO

what to do when your site does gain or fall during google updates

Traffic Doesn’t Change During Core Updates? Congrats!

If your traffic never seems to grow or shrink during a core update, congratulations, you’re likely doing things right.  SEO isn’t always about gains and losses, sometimes it is maintaining your current market positions so your company doesn’t lose on revenue, branding, and exposure.  Maintaining positions isn’t easy, and even the big brands and media …

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Yahoo & Bing Knowledge Panels Are Sometimes Affiliate Links

Yahoo & Bing Knowledge Panels Are Sometimes Affiliate Links

Yahoo’s and Bing’s knowledge panels are sometimes affiliate links, and this can impact your SEO tracking and analytics reporting.  But not every time, and it depends on the type of landing page you end up on.  Other times they’ll load coupons from coupon affiliate sites for branded search results on a knowledge panel without using …

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shopify seo case study

Shopify SEO Case Study – Ranking Above Retailers & Going DTC

Please note that we’ve made sure the client is not mentioned on the website to keep their identity anonymous per the client’s request. The Issue The client uses retailers for distribution and wants to increase brand awareness to drive demand while being able to drive in store velocity by letting a customer database know where …

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yes affiliate links are backlinks for seo

Affiliate Links are Backlinks for SEO, But Bad Ones.

Yes, affiliate links are backlinks and they can work for or against you when it comes to SEO.  This is because they are a link from one site to your website, and any link that points towards your website is technically a backlink.  But not every backlink passes SEO value, and that is where the …

Affiliate Links are Backlinks for SEO, But Bad Ones. Read More »

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