A common practice, or one that was actually seen as something that was good years ago was trademark bidding in Affiliate Programs. The Networks would encourage it and convince Merchants that it was a good thing and many Outsourced Affiliate Program Managers would convince their Clients of this as well. But why would they do […]
Should you allow Affiliates to bid on your Trademarks? Read More »
Before I post this I would like to mention that I am not a Lawyer and cannot give legal advice. I am also not able to determine what is or is not legal since I am not a Lawyer but what I can do is give my opinion. So this morning a bunch of people
Why You Should Not Allow Affiliates to Place Pixels and Partner with Networks Read More »
I recently got chewed out by an Affiliate who applied to one of my programs. His entire pitch (which actually isn’t his but a very old con artist one) is to buy merchants trademark names with the word coupon, or review, or a misspelling and then build the site around the domain name or trademark.
Are Affiliates who buy urls with your name in it bad? Read More »
Hi Everyone. Right now I’m uploading some videos to the 4IDR Affiliate Program on Share a Sale for our Affiliate partners to use. Not only am I a huge believer in combining video into your Marketing (It allows you to speak to your customers and visitors without being able to talk to them in person,
4IDR – New Electro Cigarette Video for Affiliates Read More »
One question that comes up all the time for Merchants with Affiliate programs is “Should we pay Affiliates on Repeat Customers and Repeat Purchases?”. Merchant’s say no and Affiliates, OPMs and Networks say yes. But in reality what is the right choice? Let’s break it down and think of the good and the bad with
Should you pay Affiliates on Repeat Customers? Read More »
A couple months ago my friends and I were talking about work. Well they were since they work real jobs and have to be in an office all day. I was remembering how much I hated it…(insert thank god for my friends convincing me to go out on my own)….when they came to a realization.
Removing Affiliates Because Your Program is To Large Read More »
So one huge and common mistake many Merchants with Affiliate programs make with Black Friday and Cyber Monday is that they always hide and keep their Black Friday and Cyber Monday sales hidden from their competitors, which also means not giving their Affiliates a heads up on what will be available and what to promote.
How to get the most out of your Affiliates on Black Friday and Cyber Monday Read More »
Redirects are always going to happen when sites build new pages, products are no longer being sold, there are quality links pointing to them, traffic is still reaching the content and its outdated, or because of new site structures. But redirecting a conversion page, especially in lead gen, to an article or content page is
Redirecting Conversion Pages to Content is a Bad Idea Read More »
If you talk to a Google or search engine engineer, they’ll likely say that schema will not help your page or site rank. I am 100% onboard and in agreement with this from their perspective. Schema is a way to help search engines, machine learning, and algorithms better understand what the content of the page
Actually, Schema Will Help Your Site & Page Rank Read More »
Content for SEO keywords and content for ecommerce are different as copy written to optimize for keywords normally alienates the user while content for ecommerce helps the shopper make a decision by assisting with the shopping process. When you write for the user, the SEO keywords naturally occur making the pages helpful for conversions and
The Difference Between SEO Keyword & User Content for Ecom Read More »
