Should you share, spend money on, or promote all of your affiliates’ content? No way! But it does make sense to promote affiliate content if you have a value adding affiliates in your affiliate program. Value adding affiliates are affiliates that do not rely on your own brand or your own website to have traffic. …
A good affiliate newsletter encourages your affiliates to be active in your affiliate program AND builds their loyalty so they open more newsletters. This is done by helping your affiliates make money, providing actionable items to grow their businesses, and provides strategies for short term bursts of sales and long term growth for your company. …
How to Write a Good Affiliate Newsletter + an Example Read More »
There doesn’t have to be confusion when figuring out if a content creator should be an influencer, ambassador or an affiliate. Each content creator represents your brand, each one gets paid whether its a fee, product, or a mix; and each should provide value to your company. The confusion between which channel to place someone …
The Difference Between Influencers, Ambassadors & Affiliates Read More »
If you’re looking to make money as an affiliate or an influencer, we’re ready to help. Below you’ll find each of the affiliate and influencer programs we manage for our clients. And our promise to you is that we will run clean programs where you get credit for your sales vs. allowing a coupon website …
Yes, influencers should absolutely be in your affiliate program and allowed to be affiliates. But there are exceptions to this rule. Before we get into when influencers should be affiliates and allowed in your affiliate programs, we should define the difference between the two. Influencers promote a brand or product for a fee. You as …
Should Influencers Be Affiliates or in Your Affiliate Program? Read More »
There are a ton of people that have influenced the direction of the affiliate industry in both good and bad ways. But this post isn’t about forums, conferences and associations (many in affiliate marketing are women lead and founded), this is about specific women that have shaped my path and that I am grateful for. …
