So if you have worked with me, you know my feelings on AdServing and my feelings on Facebook Advertising. Although I only recommend it for a few niches, there is one thing that I think could do very well with Facebook advertising. Using the interactive banners to sign people up for your fan page. Not […]
Paid Advertising on Facebook for FanPages and Converting the Traffic. Read More »
The client came to us because they didn’t have luck with affiliate program managers in the past. The traffic sources were hard to determine, they found some end of sale interceptions via branded coupon phrases in Google, and lots of reviews being a source of traffic (which is value adding, but not top-funnel). We assured
Case Study – 7 Figure YOY Growth Via Top Funnel Affiliates Read More »
Google has a new featured snippet in beta called carousels. This is one of the most exciting schema libraries to come out in years, and may be a game changer for small businesses, publishers, affiliates, and even big brands in the future. Below you’ll find how I think it will be developed, ways different types
Google Carousels Structured Data – How to Use This Read More »
Sometimes building backlinks isn’t in finding a story to pitch, it is creating a good user experience. There’s a ton of posts on this blog about creating link worthy content, but not enough about building links through creating a unique UX. Last night I had a random thought in a dream, and realized I’ve never
Build Backlinks & Increase Acquisition With a Left Handed Website Read More »
Letting users opt-out of advertising or remarketing, email and SMS campaigns, as well as subscriptions can build brand loyalty, grow your sales, and get you top-tier backlinks. When implemented correctly you are doing something good for your users vs. chasing a single sale. By being supportive at specific moments in their lives, you become the
An Easy Way to Use UX to Build Loyalty & Get Backlinks Read More »
Writing copy and creating videos that build your subscriber base and turn visitors into leads and customers is easy! It is a matter of building trust and providing solutions from start to finish. And that is what the five tips with examples in this post will help you do. Each tip works for SEO, CRO
5 Copy Tips That Convert Sales & Grow Subscribers Read More »
It is never easy for a company owner, especially when they have 50+ employees, to hear they need to delete their site and start over. But that is what this company faced, and here are the results (so far). Note: The website featured below is in the Your Money Your Life and Medic algorithms, so
Deleting a Site And Starting Over | YMYL | SEO Case Study Read More »
(Please note many of the links below are affiliate links and I’ll earn a commission if you shop through them. Some are affiliate links and I will not earn commissions like the SmugMug link. I’m sharing it because that is the only way for you to get a discount on a new account. Others are
How to Source Product for & Start a Subscription Box Read More »
One thing companies don’t realize when they brag about revenue and sales is that they give away a lot of their secret sauce. For example, I build (have someone build when it’s out of my skill set or I’m being lazy) weird algorithms and formulas for fun regularly (mainly because it is fun to mess
How to Forecast a Competitor’s AOV & Beat Them Read More »
Q4 is now upon us, well in about a week or so, and with this happy time that makes marketers want to scream comes a plethora of predictions, analysis and hopes for an exciting new year. Below you’ll find some of our predictions for SEO and Affiliate Marketing in 2019 and we feel confident that
100% Accurate SEO & Affiliate Predictions for 2019 Read More »
